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Why is Instagram doing all this?

A little over a year ago, the social media company announced Instagram was adding its own brand to its brand portfolio, Instagram Brand.The new brand was announced alongside an Instagram app and a new Instagram News Feed, and a number of products and services that have been rolled out over the past year or so.But,

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Grey Advertising: The truth in advertising

By Emily BrowningPublished October 01, 2018 05:54:53We all know how bad it can be to get caught in grey advertising.Grey advertising is when an advertiser’s adverts are shown as if they’re from a particular brand, with no reference to the brands in question.The key to finding out whether an ad is from a certain company